We created a responsive, multilingual web design project that fulfilled the client’s needs. The school registering forms were decentralized and the management of website school registrations was automated. This led to improved user experience and better maintenance of the internal database of the customer (in the past, registration forms for high school, middle school, and kindergarten ended up in the same place).
An easier customer journey was created by keeping users to the website area of their interest (no more high school links in the kindergarten sections). An online store was also integrated on the website, thus maximizing the strength behind the client’s presence. The project also resulted in frictionless user experience through easier browsing and better navigation and filtering. We also created unique experiences for customers interested in certain school services only and clearer paths to content.